Being busy isn’t the point.

A really pithy observation from Seth Godin in a recent blog – bang on the money as ever!

“There’s a common safe place: Being busy.

We’re supposed to give you a pass because you were full on, all day. Frantically moving from one thing to the other, never pausing to catch your breath, and now you’re exhausted.

No points for busy.

Points for successful prioritization. Points for efficiency and productivity. Points for doing work that matters.

No points for busy.”

You can catch his daily blogs here: Seth Godin